How to customize your CRM to fit your business processes

Nutshell reports that CRM customization is crucial for aligning tools with business processes, enhancing user experience, and ...

What growing startups get wrong about CRM software, and how to fix it

Why CRM software fails in growing startups and how fixing process, not tools, makes it work.
ZDNet

Where's the ROI in your CRM? It's in the process

I'm down to the last chapter of The Commonwealth of Self Interest: Customer Engagement, Business Benefit and then have some editing to do. But I want to make sure that you keep getting some good ...
Destination CRM

CRM’s Critical Role in Successful Digital Transformation

It's no surprise most companies struggle with their digital transformation efforts. Eighty-five percent of all digital transformation initiatives fail to deliver the expected results. Having completed ...
Amarillo Globe-News

Rocket CRM Shares Overview of Marketing Automation Capabilities and Structured Customer Communication Processes

Rocket CRM has released an announcement outlining the structure and operational capabilities of its marketing automation tools. The statement describes how Rocket CRM’s marketing automation system ...

Rocket CRM Details Missed Call Text Back Feature to Support Timely Communication and Automated Response Workflows

Los Angeles, California - April 07, 2026 - PRESSADVANTAGE - Rocket CRM has released an announcement outlining the ...
Destination CRM

Sales Process Is the Essential Success Ingredient for CRM

A rapidly growing number of CRM software suppliers recognize the perception of their offerings as a risky investment and are taking steps to address this opinion. CRM vendors have discovered that one ...
Computerworld

The eight steps to a CRM success

A successful CRM project balances strategy, process, technology and employee initiatives so that you address all of them within the time and resource limitations you face. I have broken these ...