Following their merger in August 2022, Information Resources, Inc. (“IRI”) and The NPD Group (“NPD”) today unveiled a new combined company name and brand identity: Circana. Circana™ is the leading ...
PORT WASHINGTON, N.Y.—Despite elevated prices and altered driving behaviors, unit demand for tires nearly returned to pre-pandemic levels in 2021, according to NPD Group L.P. Prices for consumer ...
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